The Importance of Innovation in B2B market

The Importance of Innovation in B2B market

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Competition is becoming intense from day to day and companies are trying hard to attract new customers and retain the existing ones.

According to Euromonitor’s Survey, more than 80% of professionals said their company incorporates assessments of consumer trends into strategic planning.

Consumers are becoming more discerning and cautious about the products they consume, leading to a demand for transparency from manufacturers. Brands that establish trust through transparent communication and continuous innovation are likely to gain a competitive advantage. 

The ongoing projects testify to Gnosis’ commitment to innovation and continuous research into new solutions that meet the needs of the market and consumers. 

Discover in this interesting interview with Davide Bianchi, Product Expert Director, the Gnosis effort to develop innovative products, and be a landmark on the folate market. 

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