Probiotics among key ingredients for immunity

November 28, 2022

During the COVID pandemic, consumers discovered the importance of immunity. After the COVID pandemic, consumers still consider immunity as one of the most important health concerns.

In the immunity market, some ingredients are considered as key. These key ingredients are found in most of the products with an immune claim. These important ingredients are vitamins including vitamin B, vitamin C, and some blends of all these vitamins. Zinc is also one of the most important ingredients for immunity. Probiotics are among these top solutions for immunity. The global immune health supplements market size was valued at USD 55.3 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 11.3% from 2021 to 2028¹. The US health supplement market is one of the biggest in the world:

Probiotics as key ingredient for immunity

Probiotics were mostly associated to gut health in the past. Now consumers are aware that probiotics may support different health benefits including immunity.

According to an internal survey with players in the probiotics market, probiotics are considered as relevant option when combined with other key ingredients dedicated to immunity. This option is extremely appreciated in the markets where there is no allowed claim on probiotics.

LifeinU^® BSCU1 to meet consumers needs

Gnosis by Lesaffre offers a stable probiotic. This Bacillus subitlis is named LifeinU^® BSCU1. This probiotic supports immune health. To support customer needs to claim some benefits on immunity. LifeinU^® BSCU1 can be blended with some other ingredients that support immune health. Among these ingredients, Gnosis by Lesaffre offers Lynside^® Forte Zn, a zinc fortified yeast. LifeinU^® BSCU1 is also suitable to be incorporated into a blend with Lynside^® Forte B, some B vitamin fortified yeasts, one designed for the US market needs and one for European market.

Source:

1. https://www.grandviewresearch.com/industry-analysis/immune-health-supplements-market-report

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